Our Work
Empire Builders in Action
Real businesses. Real results. Real transformation.
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Real businesses. Real results. Real transformation.
Over 20 years of entrepreneurship, Amanda has built, scaled, and sold multiple experiential businesses. Each venture represents a deep understanding of immersive design, customer experience, and revenue strategy—proof that she doesn't just consult, she architects empires.
High-concept escape rooms designed with cinematic puzzles and storytelling.
Wild Goose Escapes redefined what escape rooms could be. Amanda designed 8 cinematic, story-driven rooms that set industry benchmarks for immersion and puzzle flow. Each room was a narrative experience, blending theater, technology, and design to create unforgettable adventures. The business was successfully sold, cementing its reputation as a leader in experiential entertainment.
A destination haunt blending fear, narrative, and atmosphere into a community draw.
Scared to Sleep is Amanda's flagship seasonal attraction—a 5-room immersive haunted house that became a regional Halloween destination. From concept to execution, Amanda designed every scare, storyline, and atmospheric detail. The attraction draws crowds year after year, proving the power of strategic, story-driven seasonal experiences.
An immersive nitrogen ice cream experience where dessert became entertainment.
Build-A-Scoop wasn't just an ice cream shop—it was theater. Amanda transformed the dessert experience into a destination where customers didn't just buy ice cream; they participated in a show. Using liquid nitrogen, custom branding, and immersive design, the shop became a local sensation and was successfully sold as a proven concept.
A VR arcade pioneering immersive tech-based play and social connection.
Utopia Studios was ahead of its time—an early VR entertainment concept that blended cutting-edge technology with social gaming. Amanda created private lounge experiences that transformed how people engaged with virtual reality, proving her ability to innovate at the intersection of tech and entertainment.
Top-rated immersive puzzle experiences in Orange County.
Amanda founded Fox in a Box Escape Rooms, creating top-rated immersive puzzle experiences that became a staple of Orange County entertainment. With consistent sell-out weekends and rave reviews, the business demonstrated Amanda's ability to design experiences that captivate audiences and drive repeat traffic.
Bold freeze-dried treats rebranded with a playful national identity.
Freeze Monkey Treats started as a local freeze-dried candy business and was transformed into a national-ready brand under Amanda's creative direction. Through strategic rebranding, playful packaging, and market positioning, the business was elevated and sold as a scalable concept ready for expansion.
Years Building Experiential Businesses
Escape Rooms Designed
Businesses Consulted
Businesses Built & Sold
Beyond designing experiences—building empires. Every venture launched reveals what works, what doesn't, and how to turn vision into profit.
Most consultants theorize. Amanda implements. With 20+ years of building, scaling, and selling experiential businesses, she brings real-world battle scars and proven systems to every project. From escape rooms that sell out weekends in advance to haunted attractions that become regional destinations, Amanda doesn't guess—she knows.
Her philosophy is simple: experience drives revenue, and strategy drives experience. Every attraction, every event, every business transformation starts with understanding what your customers truly want—and then delivering it in a way they'll never forget.
This isn't about adding decorations or throwing events. It's about architecting moments that turn first-time visitors into loyal advocates, quiet seasons into profit engines, and ordinary businesses into destinations.
Turn your business into a destination with strategic events that drive foot traffic and revenue
Design haunted houses, holiday experiences, and seasonal overlays that become community traditions
Get clarity, direction, and a real plan to scale your experiential business
Premium, cinematic escape rooms with story-driven puzzles and unforgettable immersion
Join the businesses that trusted Idea Carnival to transform their vision into reality